Description

History Factory, an agency focused on helping brands elevate their own narrative by harnessing their corporate history, approached me after realizing that its website traffic, sources, bounce rate and conversion rate were way off. After studying their analytics, setup and communications, I quickly figured out what we needed to do.

I turned a rather old and boring brand and web presence into a fresh, provocative and engaging story. And with a clean look & feel, a linear storytelling approach and clear call to actions, we saw their metrics improve dramatically. I built a narrative that is easy to understand yet surprising, with interactive elements that keep users engaged and move them towards the desired actions.

ABOUT History Factory

In a world full of pretenders, authenticity rules. With 40 years of experience, History Factory has shown leading brands and corporations that their heritage isn’t just about the past. It’s capable of turbo-charging strategy, brand positioning, marketing communications, internal communications more.

Services Provided

• Identity design

• Copy writing

• Web design

• Development support

• Video production

• Sales & marketing support